1. Campaign preparation
FundRiseMe may help structure the story and prepare photographs, short-form video, interviews, translations, captions, landing-page creative, and advertising material. We aim to present the beneficiary accurately and respectfully rather than exaggerating urgency or using misleading content.
2. In-person visits when appropriate
Where reasonably necessary for verification or media production, and with appropriate consent, FundRiseMe may arrange an in-person visit to the applicant or beneficiary. A visit is not required for every request. Medical, family, child, and other sensitive information is handled under our Privacy Notice and consent requirements.
3. Advertising channels
Approved campaigns may be promoted through Meta platforms such as Facebook and Instagram, Google advertising products, TikTok, search, video, display, FundRiseMe-owned social channels, and other suitable advertising or publishing partners. Placement, audience, budget, duration, and creative format depend on the campaign and available systems.
4. FundRiseMe-funded promotion
For some campaigns, FundRiseMe may choose to pay advertising and production expenses from its own budget. When FundRiseMe fully covers those costs, no campaign marketing deduction is made for that activity.
5. Campaign-funded promotion
For other campaigns, only after clear prior disclosure and applicant agreement, FundRiseMe may recover documented campaign-specific advertising or production costs from the campaign’s net proceeds under the agreed terms and any disclosed cap. Where the performance-promotion option is used instead, a 12% success fee is recorded only on completed donations received while that mode is active. Unless a campaign-specific disclosure expressly states otherwise, this success-fee model is used instead of documented promotion-cost recovery for the same promotional activity.
6. No hidden marketing cost
Marketing, production, or administration costs are not introduced silently after donations are collected. If a FundRiseMe cost can reduce beneficiary proceeds, the applicable model must be disclosed before it applies and reflected in the relevant campaign, promotion, pricing, or funds-transparency information. General operating overhead is not deducted from a campaign unless that arrangement is specifically disclosed and agreed before it applies. Unless a campaign disclosure expressly states otherwise, documented promotion-cost recovery and the performance-promotion success fee are not both charged for the same promotional activity.
7. Advertising effectiveness
FundRiseMe’s marketing team aims to use available budgets efficiently, but advertising results cannot be guaranteed. We do not guarantee impressions, clicks, conversion rate, donations, recovery of ad spend, a specific amount raised, or achievement of a campaign goal.
8. What FundRiseMe may use
Promotion may use the campaign title, approved photographs and video, public story excerpts, category, goal, progress, verified updates, and campaign link. Applicants must have authority to submit material, and FundRiseMe may edit content for accuracy, safety, privacy, format, and advertising-platform requirements.
9. Accounting
Public totals may show verified gross donations. The amount ultimately available for the beneficiary can be different because of disclosed provider charges, refunds, reversals, payout costs, and any agreed campaign-funded promotion or production costs. FundRiseMe may keep internal records needed to reconcile those amounts.
10. Pausing or ending promotion
FundRiseMe may pause, change, limit, or stop promotion because of budget, poor performance, verification needs, reports, campaign changes, privacy or safety concerns, geographic restrictions, advertising-platform rules, or service availability.